Prestigious real estate group acclaims new marketing platform

Callum Birch
Realhub
Published in
3 min readNov 22, 2016

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You can love an old car and all its little imperfections, they make it better right? More character? It’s so important to feel comfortable in something you use almost everyday and be familiar with it, everything fits in the right place.

Or have you just gotten used to it and compromised on one thing after the other and then someone tells you something that opens your eyes completely. Suddenly you see the car for what it really is — it needs to be replaced.

But it is such a big ordeal, such a big change and such a hassle.

Then you get the car and damn it looks good, you hop in and everything feels unfamiliar, how do you work the air conditioning, the gear box doesn’t feel right. Then gradually everything starts fitting into place, you get the seat in that perfect position and you turn the corner onto an open stretch of highway and let loose. Driving a car has never felt so good, pure magic and the memory of that old car of yours fades away in the rearview mirror.

Change can be hard. Especially when you’re comfortable but you would be naïve to think that what you are getting in real estate marketing is the best without looking outside of your current service. Maybe you think your agency is too big and the level of risk is too high.

As a testament to this statement RealHub has done something quite unthinkable.

This past September one of Melbourne’s fastest growing prestige property experts needed a solution for their marketing.

RT Edgar were given an ultimatum and needed to seek out a new marketing platform.

While all of this was circulating something landed smack bang on their Brand and Marketing Manager Melissa Fato’s desk — a promotional booklet from RealHub.

This opened the door to a face to face meeting and a run though of the system resulting in the two teams deciding to start a new collaboration. A gamble on a tight deadline but a promise of a guaranteed result.

“The RealHub team have been fantastic throughout RT Edgar’s transition of 16 offices to their platform amidst the peak season of Spring!”

Melissa Fato — RT Edgar Brand and Marketing Manager

“A monumental task regardless of the timing. They set up 150+ templates and countless suppliers in what was thought to be an impossible time frame.”

The Realhub team had 4 weeks to add over 150+ templates and integrate with all over 30 suppliers across the entire Melbourne region whilst developing and enabling custom system features that were essential to maintaining smooth functionality to the RT Edgar offices.

“Their friendly support team were very prompt to sort through any questions and issues that arose on the spot, regardless time of day. “They are constantly listening to feedback from all users and updating the platform to ensure an ever evolving and efficient marketing platform.”

If you would like to learn more about RealHub and their services speak to Frank (Co-founder and Sales Representative) directly on 0431 907 657 or visit www.realhub.com.au today.

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